Custom Platforms
Cloud‑ready web platforms, internal tools, and APIs engineered for reliability and scale.
Custom Software. Designed in Dubai. Built for Scale.
Novush is a software house and technology consultancy helping ambitious companies ship world‑class products, modernize platforms, and move faster with confidence.
- Dubai, UAE
- Enterprise‑grade
- Design‑led
What we do
End‑to‑end capability from strategy to shipped software.
Product Design
Research‑driven UX/UI, rapid prototyping, and design systems that speed up teams.
Technology Advisory
Architecture, modernization, and CTO‑level guidance to reduce risk and increase velocity.
Mobile & Edge
Native and cross‑platform apps, offline‑first, and edge deployments for instant UX.
Industries we empower
Specialized product teams for complex, regulated, and high-growth environments.
Financial Services
Core banking modernization, digital onboarding journeys, and real-time risk dashboards built with compliance in mind.
Logistics & Mobility
Connected fleet platforms, warehouse automation, and predictive routing that reduce operating costs across the region.
Retail & eCommerce
Headless commerce, immersive storefronts, and data-driven loyalty ecosystems tuned for omnichannel performance.
Government & Smart City
Citizen-centric services, secure portals, and sensor-driven experiences that accelerate national digital agendas.
Proven process
Transparent, outcome‑driven collaboration from day one.
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01
Discover
Define goals, constraints, and success metrics. Map users and systems.
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02
Design
Wireframes to hi‑fi prototypes. Validate fast with real stakeholders.
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03
Build
Iterative delivery with CI/CD, testing, and security baked in.
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04
Scale
Measure, optimize, and handover with documentation and training.
What partners say
Real results from real teams.
Featured case studies
Explore how Novush delivers measurable growth across industries.
Fintech scale platform
Re-architected a legacy lending stack into a cloud-native platform, unlocking a 4x increase in release cadence.
Retail experience refresh
Designed and shipped an omnichannel retail experience with AI-driven personalization that lifted conversion by 28%.
Mobility network intelligence
Built a real-time operations dashboard spanning 2,500 vehicles to reduce downtime and optimize asset utilization.
Latest insights
Guides and playbooks to help you build the right product faster.
The modernization blueprint for GCC enterprises
How to align architecture, delivery, and governance to accelerate digital transformation without compromising compliance.
Designing AI-powered experiences responsibly
Principles for crafting inclusive, explainable AI features that customers trust.
Delivery ops playbook for distributed teams
Tooling, rituals, and KPIs that keep remote engineering squads aligned from sprint zero.
Frequently asked questions
Straight answers to the questions partners ask before we start.
How quickly can Novush kick off a project?
Discovery can start in as little as two weeks. We assemble a cross-functional team, align on goals, and begin with a collaborative blueprint workshop.
Do you work with existing in-house engineering teams?
Yes. We integrate with your product and engineering squads, offering leadership, delivery pods, or specialist expertise to close capability gaps.
What technologies does Novush specialize in?
We build with modern cloud-native stacks, including TypeScript, Go, Python, and Kotlin, and partner with AWS, Azure, and GCP for scalable deployments.
Can you support ongoing product growth after launch?
Absolutely. We offer growth retainers, SRE, and product experimentation programs that keep your software evolving alongside your business.
Let’s build what’s next
Tell us about your goals. We’ll come back with a pragmatic plan and a clear path to impact.