Success stories that scale across the GCC

Each partnership is anchored in measurable outcomes. Explore how Novush combines strategy, design, and engineering to deliver resilient products.

Cloud-native engineering Human-centered design Regulatory-ready delivery

Fintech scale platform

Industry: Financial Services Duration: 14 months Engagement: Modernization + Managed Delivery

A leading GCC lender needed to transform a legacy core to support rapid product launches. Novush re-architected the platform into a modular, cloud-native system, migrating 40+ microservices without downtime.

  • Deployment cadence increased from quarterly to weekly (4x faster)
  • Automated compliance checks reduced release review time by 60%
  • Unified customer data unlocked personalized offers within six weeks

Retail experience refresh

Industry: Retail & eCommerce Duration: 9 months Engagement: Discovery + Product Design + Delivery

A regional retailer wanted to unify online and in-store journeys. Novush delivered a headless commerce architecture with real-time inventory, bespoke design system, and experimentation framework.

  • Conversion rate lifted by 28% within three months of launch
  • Net Promoter Score climbed 22 points thanks to omni-channel experiences
  • Design system adoption cut feature delivery time by 35%

Mobility network intelligence

Industry: Mobility & Logistics Duration: 6 months Engagement: Data & AI + Managed Delivery

A mobility operator required real-time visibility into a 2,500-vehicle fleet. Novush introduced telemetry pipelines, predictive maintenance models, and operator dashboards with proactive alerting.

  • Vehicle downtime reduced by 19% through predictive insights
  • Ops teams respond 35% faster via centralized control center
  • Data platform scales to 8M events per day with automated quality checks

Smart city citizen services

Industry: Government & Smart City Duration: 11 months Engagement: Advisory + Design + Delivery

A GCC municipality needed a secure digital channel for permits, payments, and community engagement. Novush designed inclusive digital services with multilingual support and automated case management.

  • Citizen satisfaction scores improved by 31% year-on-year
  • Average permit turnaround dropped from ten days to two
  • WCAG 2.1 AA compliance achieved across web and mobile touchpoints