Services engineered for measurable impact

Novush blends strategy, design, and engineering into cohesive teams that ship faster. Every engagement is designed to de-risk delivery and unlock sustainable product growth.

End-to-end product partners Dubai-headquartered, GCC-focused ISO-aligned practices

Service lines

Modular capabilities that adapt to your roadmap and existing teams.

Custom Platforms

Full-stack engineering across modern web, API, and cloud infrastructure.

  • Cloud-native architecture & DevOps automation
  • Composable commerce & transactional systems
  • API-led integration and event-driven design

Product Discovery & Design

Evidence-based product thinking paired with polished brand systems.

  • Customer research, journey mapping, and jobs-to-be-done
  • Rapid prototyping with usability validation
  • Design systems, accessibility, and handoff governance

Modernization & Advisory

Strategic technical leadership to refactor, migrate, and scale critical systems.

  • Platform audits and roadmap acceleration
  • Cloud migration & cost optimization
  • Security, compliance, and performance tuning

AI, Data & Automation

Unlock actionable insight with data platforms and responsible AI experiences.

  • Data engineering pipelines & governance frameworks
  • Applied AI/ML experimentation & MLOps
  • Intelligent automation and analytics dashboards

Mobile & Edge Experiences

From native super-apps to offline-first field tools that work anywhere.

  • iOS, Android, and cross-platform delivery
  • Edge computing, IoT integrations, and wearables
  • App store compliance and release orchestration

Managed Product Delivery

Dedicated pods with product, design, and engineering leadership baked in.

  • Outcome-based KPIs and transparent dashboards
  • Embedded agile ceremonies & stakeholder rituals
  • Continuous improvement and enablement programs

Engagement models

Choose how Novush integrates with your organization.

Product squads

Cross-functional pod led by a product manager to deliver roadmap outcomes in tight iteration cycles.

Augmented teams

Specialists embedded into your stack, guided by our playbooks and delivery leads.

Advisory retainers

Fractional CTO, architecture, and design leadership to unblock strategic initiatives.

Transformation programs

Multi-quarter partnerships aligning technology, people, and process to accelerate change.

90% Clients engage across multiple service lines
12+ Active product squads across the GCC
4.9/5 Average stakeholder satisfaction score

Delivery accelerators

Reusable assets and frameworks that reduce risk from day one.

Blueprint in a week

Structured workshops to align vision, scope, and technical direction with prioritised next steps.

Design ops toolkit

Starter design system, accessibility guidelines, and tooling configuration to keep teams cohesive.

Modern delivery playbook

CI/CD templates, IaC modules, QA automation, and observability dashboards tuned for cloud-native teams.

Growth instrumentation

North-star metrics, experimentation frameworks, and analytics pipelines to inform product decisions.